SANCTUARY NEWS & NOTES
SANCTUARY CELEBRATION

Squid Outfits
All kinds of creatures attended last year's Sanctuary celebration!

Mark your calendars for the Sanctuary's Fourth Anniversary celebration in Monterey, at Shoreline Park on Sunday, September 15th from 10:00 a.m. to 4:00 p.m. The festivities are being organized by the Sanctuary office, the Center for Marine Conservation, the Monterey Bay Aquarium, the City of Monterey, AMBAG and volunteers. The event will feature an environmental fair with exhibitors from local conservation and education organizations and a center stage with entertainment from a variety of performers, including local school children.

For more information or to volunteer, please contact Liz Love at the Sanctuary office, (408) 647-4255.

New SRD Chief

The Sanctuaries and Reserves Division (SRD) of NOAA has a new Chief. Stephanie Revesz Thornton, whose career has focused on Pacific Coast research and management issues, came on board effective May 20, 1996.

Ms. Thornton's life-long relationship with the sea began as a child, when she lived for ten years on board a research vessel off San Diego skippered by her father. That initial taste of ocean life has blossomed into more than thirty years' experience working in the marine environment. Ms. Thornton has worked as a fisheries biologist with the California Department of Fish and Game and the National Marine Fisheries Service and as manager of the Humboldt Fisherman's Marketing Association. She participated in the development of the Salmon Management Plan for the Pacific Fishery Management Council, and served four years as a Commissioner to the Pacific States Marine Fisheries Commission. Most recently, Ms. Thornton was Executive Director of the Coastal Resources Center, and she is currently a National Research Council Marine Board Member.

Coastal Cleanup Day is Saturday, September 21st

Join a team at your favorite coastal spot and help pick up trash and recyclables, recording the data on what you find. The data collected is a powerful voice in conservation, and it's fun! This is the 12th annual shoreline cleanup, sponsored by the California Coastal Commission's "Adopt-a-Beach" program.

To help out, see the contact numbers in the Calendar,
page 8.

Field Guide to the Sanctuary

The Sanctuary Education Panel has created a newspaper-style "field guide" to the Sanctuary (still unnamed at press time) that will be available from San Francisco to Cambria this fall. One of the guide's main features is a map of the Sanctuary that points out vistapoints and wildlife viewing spots, coastal walks/hikes, scenic drives, beaches, tidepool locations, etc. Other highlights include a year-round "wildlife viewing" calendar, articles describing the creatures andhabitats of the Sanctuary, a guide to recreational activities and asection on "eco-etiquette."

(Note: the Sanctuary needs help distributing these guides; if you can help, please call Liz Love, Sanctuary Education Coordinator, at
(408) 647-4255.)

Last chance to drive with the otter on your car!

The DMV requires 5,000 paid orders for Sanctuary commemorative license plates by December 31, 1996, if these plates are to become a reality. Don't wait any longer to send in your order! Commemorative plates cost $50.00 above the normal registration fee for the first year and $40.00 for each year thereafter. Applications are available at all DMV and California State Automobile Association offices, from AMBAG (Association of Monterey Bay Area Governments, 408/883-3750) or on the plate's Web page (http://www.montereynet.com/otterplate.html). Offer the otter to a friend or family member as an innovative present!

SANTA CRUZ AREA TASK FORCE STUDIES LINKAGES WITH THE SANCTUARY

The Sanctuary is working with local business and tourism communities to explore ways to work together for mutual benefit. The last issue of the newsletter discussed emerging developments in Monterey, Half Moon Bay and Cambria. This article looks at Santa Cruz County's efforts.

Spearheaded by the Santa Cruz Port District, various agencies in Santa Cruz County began two years ago to look for ways to forge links between economic opportunities and educational awareness about the Sanctuary. The "Santa Cruz County Monterey Bay National Marine Sanctuary Inter-Agency Task Force" was formed to pursue these goals. Members represent the Sanctuary, the City and County of Santa Cruz, Capitola, California State Parks, the Santa Cruz County Conference and Visitors Council, UCSC, the Santa Cruz Seaside Company, Save Our Shores and other local groups.

"The Task Force brought a very interesting and diverse group of agencies together to focus on economic development for the local region, and to focus on how we can develop Santa Cruz County into a gateway to the Monterey Sanctuary," explains Stephanie Harlan, the group's Chair. A grant from the U.S. Dept. of Commerce Economic Development Administration enabled the group to seek the assistance of experts in assessing the economic benefit the Sanctuary designation might have for the region.

The Task Force worked with R.S. Hunter and Associates to produce a 75-page report entitled, "Santa Cruz County Opportunities Study: Linkages with the Monterey Bay National Marine Sanctuary." Published in October, 1995, the study offers an initial assessment of educational and interpretive, tourism and business opportunities, and provides an implementation plan including potential public/private partners and funding resources. Some of the report's proposals include developing a county-wide coastal interpretive trail, improving water access to waterfront areas and creating an educational and interpretive Sanctuary visitor center in the county. It suggests ways for the business community to create linkages with the Sanctuary, such as a business seal program, in which participating businesses learn more about the Sanctuary and then become part of a "Sanctuary passport" program for residents and visitors. Other suggestions include increasing efforts to disseminate Sanctuary information to businesses and encouraging stronger ties between businesses and the area's research institutions. The implementation plan provides a detailed guide for the Task Force in establishing an organizational structure and timeline, setting priorities and implementing the projects outlined in the report.

The Santa Cruz County Board of Supervisors approved the "Opportunities Study" in early 1996. Since then, working committees have begun developing a strategic plan to realize various parts of the plan, such as the marine interpretive center and the county-wide scenic trail system.

The Task Force's plan is an ambitious project with a time line spanning fifteen years. The work to be done is not only infrastructural, it is also educational, according to Harlan. "We have a lot to accomplish in the coming years to educate local communities about the benefits of the Sanctuary," says Harlan. "We also need to educate local businesses about the economic benefits of the Sanctuary, and develop plans for the local communities; in an environmentally sensitive way; to bring tourists here to learn about the Sanctuary."

For further information on the Santa Cruz County Task Force, please contact Susan Pearlman, Santa Cruz County Economic Development Coordinator, at (408) 454-3412.

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